Friday, May 22, 2020
You must have heard the famous proverb, The road to hell is paved with good intentions. All marriages are fraught with problems. Show me a perfect match, and I will show you the worlds greatest illusion. So if you are getting out of the marriage because it did not work out the way you envisioned your perfect life to be, wake up to the real world. Divorce Affects the Whole Family IfÃ there seems to be no chance of reconciliation, divorce may beÃ inevitable. A relationship devoid of love is no relationship at all. If your spouse and you have decided to go ahead with the divorce, you need to make sure to handle the breakup sensitively. Not just assets and money are at stake; your near and dear ones are also going to bear the brunt of the breakup. Hence, keeping your emotions at a neutral level, you need to ensure that others are not hurt by your decision. Divorce will have an irreversible impact on your family. Children and even Ã¢â¬â¹pets go through emotional upheaval and mental trauma. You need to treat them with great sensitivity, keeping their interest and well-being in mind. Whether you choose to move to a new house, city, or town, make sure that your family does not suffer due to a change of surroundings. Shake Off the Post-Divorce Gloom If divorce has affected you, take some time off work to heal yourself. Join a yoga class, learn a newÃ language, go out with friends, or even rekindle your childhood hobbies. The loneliness after separation may initially seem unbearable, but be optimistic about moving on. Remind yourself that you are now in control of your life, and you will depend only on yourself for your happiness. DonÃ¢â¬â¢t feel guilty about the divorce. Accept your mistakes, and be generously forgiving of yourself. There is no point living in self-pity or condemnation. How to Cope With Loneliness If you are feeling low, read these quotes about moving on. Vent your sadness with sad love quotes. Hang out with friends who are supportive and caring. Make new friends, even though you dont feel ready for a commitment. Dont feel guilty about having fun. You are entitled to happiness, just as everyone else is. Renew Your Life With Optimism Divorce may be the end of a relationship, but it could also open avenues for new relationships. YouÃ also have the chance to reinvent yourself. Take this opportunity to learn more about yourself. Reflect on your life and past mistakes. If you are moving into a new relationship, learn lessons from your previous relationships. Dont carry the baggage of old memories into your new relationship. They can only add to your woes. Instead of living on regrets and nostalgia, look ahead with optimism and dreams. Get inspired to challenge your limits and aim high. Your enthusiasm can help renew your life. Use these divorce quotes as good counsel. You may not be able to undo your past or avoid the divorce, but you can at least ensure that your future relationships donÃ¢â¬â¢t suffer in the same way. These divorce quotes provide you with adequate food for thought along with some invaluable insight on relationships. Quotes Robert Anderson: In every marriage more than a week old, there are grounds for divorce. The trick is to find, and continue to find, grounds for marriage. Walt Whitman: Re-examine all you have been told. Dismiss what insults your soul. Mark Gungor, Laugh Your Way to a Better Marriage: Marriage problems are relationship problems, they are the result of how two people interact with each other. You may abandon a troubled marriage, but you will still bring the way you interact with others along with you. Nora Ephron: Marriages come and go, but divorces are forever. Christina Aguilera: My parents divorce and hard times at school, all those things combined to mold me, to make me grow up quicker. And it gave me the drive to pursue my dreams that I wouldnt necessarily have had otherwise. Evan Esar: Divorce is the price people play for playing with matches. Rita Mae Brown: Divorce is the one human tragedy that reduces everything to cash. Helen Rowland: When two people decide to get a divorce, it isnt a sign that they dont understand one another, but a sign that they have, at last, begun to. Roseanne Barr: Take this marriage thing seriously -- it has to last all the way to the divorce. Zoe Stern: Divorce can sometimes be for the better. You may end up with happier parents, and you will definitely learn a lot about yourself! And thats the whole point of growing up. So if you think about it, there are reasons to be happy about this experience, if you can learn and grow from it. Jack Benny: My wife Mary and I have been married for forty-seven years and not once have we had an argument serious enough to consider divorce; murder, yes, but divorce, never. Suzanne Finnamore, Split: The snag about marriage is, it isnt worth the divorce. American Proverb: The easiest way to get a divorce is to be married. Helen Rowland: Nowadays love is a matter of chance, matrimony a matter of money, and divorce a matter of course. Gerald F. Lieberman: Divorce is a declaration of independence with only two signers. David Arquette: People that go through what I went through and people going through divorce, its really a difficultÃ process; its heartbreaking and it hurts really bad. It can really mess with your head. Joan Rivers: Half of all marriages end in divorce -- and then there are the really unhappy ones. Voltaire: Friendship is the marriage of the soul, and this marriage is liable to divorce. Al Goldstein: If you cannot work on the marriage or the women is a moron, staying married and cheating makes the most sense because divorce is disruptive to the family life and your bank account. Erica Jong: There is a rhythm to the ending of a marriage just like the rhythm of a courtship -- only backward. You try to start again but get into blaming over and over. Finally you are both worn out, exhausted, hopeless. Then lawyers are called in to pick clean the corpses. The death has occurred much earlier. Zsa Zsa Gabor: Getting divorced just because you dont love a man is almost as silly as getting married just because you do. Robert Conklin: Its not the situation. Its your reaction to the situation. Margaret Trudeau: It takes two to destroy a marriage. Gary Chapman: Divorce is the result of a lack of preparation for marriage and the failure to learn the skills of working together as teammates in an intimate relationship. Oliver Stone: Anybody whos been through a divorce will tell you that at one point theyve thought murder. The line between thinking murder and doing murder isnt that major. Jewish Proverb: When two divorced people marry, four people get into bed. Jennifer Weiner: Divorce isnt such a tragedy. A tragedys staying in an unhappy marriage, teaching your children the wrong things about love. Nobody ever died of divorce. Frank Pittman: Bad marriages dont cause infidelity; infidelity causes bad marriages. Ambrose Bierce: Divorce: a resumption of diplomatic relations and rectification of boundaries. Fred Rogers, Mister Rogers Talks With Parents: For a couple with young children, divorce seldom comes as a Ã¢â¬Å"solutionÃ¢â¬ to stress, only as a way to end one form of pain and accept another. Joseph Campbell: When people get married because they think its a long-time love affair, theyll be divorced very soon, because all love affairs end in disappointment. But marriage is a recognition of a spiritual identity. Frank Pittman: Fidelity is the single most important element in solidly enduring marriages. Mary Kay Blakeley, American Mom: Divorce is the psychological equivalent of a triple coronary bypass. Margaret Atwood: A divorce is like an amputation: you survive it, but theres less of you.
Thursday, May 7, 2020
a. What is the battle/campaign all about b. Battle/campaign objectives well presented c. Opposing forces description (focus on Air Components) d. Brief account of events e. Key phases of the campaign and tactical outcomes f. Effect of the battle on the subsequent course of war The Battle of Leyte Gulf a. What is the battle/campaign all about? The Battle of Leyte Gulf raged from October 23 through 25, 1944. It was the largest naval battle ever fought Ãâ" ending in the eclipse of the Imperial Japanese Navy (IJN) and its last sortie in force. Leyte Gulf also was the scene of the first organized use of Kamikaze (suicide) aircraft by the Japanese. The Australian heavy cruiser HMAS Australia was hit on October 21, andÃ¢â¬ ¦show more contentÃ¢â¬ ¦Four phases of the Campaign Clearing Leyte Gulf The plan for the ground operations in the capture of Leyte comprised four main phases. Phase One covered minor preliminary landings to secure the small islands lying across the entrance to Leyte Gulf. Phase Two included the main amphibious assaults on Leyte from Dulag to Tacloban and called for the seizure of the airstrip, an advance through Leyte Valley, and the opening of San Juanico and Panaon Straits. Phase Three consisted of the necessary overland and shore-to-shore operations to complete the capture of Leyte and the seizure of southern Samar. Phase Four contemplated the occupation of the remainder of Samar and the further neutralization of enemy positions in the Visayas. The first landings to mark the invasion of the Philippines were made on three small islands which guarded the eastern approaches to Leyte Gulf. Despite cyclonic storms and heavy seas, elements of the 6th Ranger Battalion, augmented by one company of the 21st Infantry, went ashore on Suluan and Dinagat Islands on 17 October 1944. Heavy mists shrouded their approach and they were opposed only by the rough surf and battering winds. Homonhon Island was occupied the next day. All three islands were quickly cleared. of small enemy garrisons and radio installations while mine sweepers and demolition teams co-operated to sweep the waters and the beaches of all obstacles potentially dangerous to the main
Wednesday, May 6, 2020
Without music life would be a mistake! My hobbies are singing and dancing. Regarding the most popular hobbies, people like playing basketball or football, reading, stamp collecting, etc. However, I love to listen to music and also to sing. We will write a custom essay sample on Rock Music and Free Time or any similar topic only for you Order Now I have a large and superb collection of tracks and I listen to all kinds of music. My collection ranges from hip hop music to rock and from blues music to rap. My hobby is listening to these songs carefully and then to learn them. I sit with a piece of paper and a pen while I write down the lyrics of the songs that I hear. Then I hum along and soon I know the tunes too. I switch off the Black Berry recorder and then I pretend to be the singer myself. I sing the song exactly it was sung by the playback singer. I sometimes succeed and I sometimes fail. Once I feel that I sing perfectly I tape my own voice. When I listen to the recording I am objective and try to find my faults in singing. This helps me to improve my singing and I feel confident and thrilled. Whenever I go to a party, my friends persuade me to dance. Once I begin, the party livens up, people join in and the place is filled with the sound of music. I feel proud of myself and my friends also praise me because they feel that I become the life of the party. I listen to music and I sing every day when I go to school or when I have a free time in school. My hobby makes me happy and at least brings joy to my sister and friends. In my opinion, it is necessary that everybody have a hobby. It educates people; they give their pleasure, and help them to use his free time fruitfully. If a person has no hobby, he will turn him free time into something useful? From my point of view, if I were you I would listen to music every day. How to cite Rock Music and Free Time, Essay examples
Monday, April 27, 2020
Executive Summary ServeSoft Inc, a managed services company, provides IT services and training for clients based in Virginia, and in some parts of the United States, who do not want to set up IT departments. It uses a simple pricing approach with a fixed monthly fee. There are three classes of services namely, PC Management, Server Management, and Network management. The three main competitors in the market are, Bastionpoint, Iptech and Iservetech.Advertising We will write a custom report sample on Marketing Expansion Proposal specifically for you for only $16.05 $11/page Learn More The key demands that clients place on Managed Service Providers (MSP) include professional services, quick response, full time service, and regular training, all at affordable cost. For its expansion, ServeSoft has a good chance of increasing its presence in the managed services sector by concentrating promotion to its traditional market segment, which is growing rapidly. The goal for expansion is to become a prominent managed services provider in Virginia, through increased web presence. Proposed strategies for increasing the web presence include Search Engine Optimization and Social Media Integration by using LinkedIn and a blog. LinkedIn has a professional look to it. Its use will augment the development of a user-friendly website. The range of enterprises targeted includes medical practices, educational institutions, and all computer-using enterprises. The implementation of the strategy will be done in-house, except for the Search Engine Optimization component, which will be managed by Search Engine Optimization expert. International business involvement presents various risks and barriers including language, political issues, and technical concerns. It requires development of local capacity in overseas locations to handle on-site services. By tracking traffic to the website, feedback will be available to measure the success of the market expansion strategies. Business Overview Background on the market ServeSoft Inc. is a managed services company targeting clients with employees who number between ten and one hundred and fifty. ServeSoft is seeking to increase its online presence with the view of increasing its market share. It uses a simple pricing approach characterized by a flat monthly fee for contractual services while for special services there are specific predetermined costs.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Clients seeking managed services are those that find it cumbersome and costly to set up an IT department. ServeSoft offers services tailored for their needs. They get the full benefits of a professional IT department complete with the state of the art equipment, without having to meet the capital and operational costs. ServeSoft retains specialists in all kinds of IT services to meet the clientÃ¢â¬â¢s nee ds. By providing services to a large number of clients, ServeSoft generates sufficient revenue to make the services reasonably affordable to the clients, while attaining a reasonable return on investment. Services ServeSoft uses the internet to offer eighty percent of its services, classified under three main plans. Within each plan, a client chooses from a range of services available, determined by the degree of support the client needs. The degree of support ranges from remote support only via the internet, all the way to full support, which includes on-site servicing of a clientÃ¢â¬â¢s IT equipment. The first plan is for PC Management. Through it, ServeSoft ensures that a clientÃ¢â¬â¢s computers work optimally and remain protected from threats like viruses and malware. Under the second plan designed for Server Management, ServeSoft undertakes to monitor and maintain the clientÃ¢â¬â¢s servers regularly. All the options under this plan include fulltime online support. The thi rd plan adresses Network Management. ServeSoft monitors operations of the clientÃ¢â¬â¢s network to optimize it as required at any one time. The client receives warnings about any impending problems with their network requiring preemptive action. This plan also includes disaster recovery guidance. In addition to these services, ServeSoft offers training to its clients on various issues regarding IT management. The training covers basic aspects of computer maintenance, which provide the client with the capacity to conduct simple troubleshooting routines to ensure the system does not fail. Pricing and Distribution Each plan attracts a different pricing model determined by the degree of support a client requires. The prices are preset and as such, a client is certain about IT costs as at the time of signing the contract. For each additional service within a plan such as backup services, a flat fee of $200 USD applies. The main mode of relaying these services to clients is via the inte rnet.Advertising We will write a custom report sample on Marketing Expansion Proposal specifically for you for only $16.05 $11/page Learn More Most the services offered involve connecting to a clients system via the internet. This reduces the cost of travel for all the services that are deliverable online. However, some services require on-site visit to a clientÃ¢â¬â¢s premises. In these situations, ServeSoft sends a technician to the clientÃ¢â¬â¢s premises to carry out the task. Competitors There are several competitors based in various parts of Virginia. The three main competitors are Bastionpoint, IpcTech, and Iservetech. Combined, these three companies boast 50% of the market share within the state of Virginia. BastionPoint Technology has a market share of 20%. The main mode it employs to appeal to clients is addressing decision makers. It offers to provide computer services and networking solutions. Their website experiences minimal traffic. It s positioning portrays a service provider of highly specific services. IPCtech has been on the market for ten years, it offers IT and educational services to a worldwide clientele. It controls 20% of the market share in Virginia. It positions itself as an affordable cost service provider for IT services, communication, and storage space, revealing the significance of cost in the industry. The president and vice presidents all have LinkedIn profiles. Traffic to their website is minimal. Iservetech promotes itself as a one-stop shop for IT services. They sell their solutions as affordable and as scalable. Their products include opportunities for collocation, which means having expandable offsite data storage to meet growing needs a client. They also provide telephony services. Isevertech uses its website to reach clients. Traffic to it is also rated as minimal. Competitor Array Key industry Success Factors weighting Bastionpoint rating Bastionpoint weighted Iptech rating Iptech wei ghted Iservetech rating Iservetech weighted Distribution .4 5 2 6 2.4 3 1.2 Customer Services .3 5 1.5 3 .9 4 1.2 Economies of Scale .2 3 .6 3 .6 2 .4 Product Innovation .1 4 .4 7 .7 3 .3 Totals 1.0 12 4.5 19 4.6 12 3.1 From the above analysis, we can deduce that Iptech presents the most serious competition. They have the strongest product innovation credentials but are weak on customer service. BastionPoint has the best customer service credentials among the selected competitors.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Customer Base ServeSoft has its core infrastructure and management in Richmond, Virginia. It is able to offer online services to virtually anyone in the world provided they have a reliable internet connection. ServeSoft has clients in several states within America who are purely on online service contracts. For services requiring on-site maintenance visits, operations have been limited to Richmond, in Virginia. This represents 20% of the total number of ServeSoftÃ¢â¬â¢s clients. Services Required by Customers Managed services, is a fast growing sector in the IT industry. Client demands continue to change quickly as general awareness grows regarding available services. Kelly, Morledge and Wilkinson (2002) observe that, Ã¢â¬Å"the clientÃ¢â¬â¢s value system, an outcome of the strategic management process, has a diffuse and profuse impact on the project development processÃ¢â¬ . ServeSoft has identified some service areas clients require from their managed services provider. They demand professionals to handle their needs, no matter how small. As soon as a client feels that professionals are not managing their needs, confidence levels drop. Secondly, they demand quick response to their inquiries. IT has become part of the core infrastructure for most businesses. It is comparable to reliable power supply. Clients cannot afford to have downtimes due to system failures and they seek to ensure that someone who will ensure that this never happens provides their managed services. The third service demanded by clients is twenty-four hour service. It is necessary to have customer support staff full time to ensure quick resolution of any problems the client experiences. Finally, they demand regular training on new technologies and methods to make sure they can fully benefit from them. Environmental factors Other factors that influence businesses in the managed services sector include rapidly changing technology, growing risk of cyber attack, and regulation by govern ments limiting penetration, and the growing demand for affordable high quality IT services. SWOT Analysis Strengths A solid history in the industry Reliable infrastructure that can support growth and expansion Good reputation among clients Weaknesses Small workforce Insufficient web presence Opportunities A fast growing market for managed services Improving technology making possible high quality services at a lower cost Threats Competition, both local and international The suitability of ServeSoft for online marketing is not in doubt. It has been using the internet to offer services. The business understands the various issues that influence the use of the internet for reaching clients and providing services. By moving the business online, ServeSoft gets an opportunity to present the value offering it has for clients. Target Market For the purposes of expansion, ServeSoft has good prospects in continuing to serve the same market segment. The target market is the small to me dium size businesses with ten to five hundred employees who do not have the capacity to maintain a fully-fledged IT department. This segment has been growing tremendously because of the large number of people laid off in the recent years because of the economic downturn. Many people have opted to start their own businesses across the country, and hence the growth in demand for managed services. Part of the potential clientele include those who have had IT departments but are now finding it more cost effective to outsource the services to a managed services provider. ServeSoft can grow its business by targeting start-up businesses and taking up IT functions from businesses that are seeking to outsource the function. The proposed growth strategy for ServeSoft includes a complete rebranding exercise. This includes the development of a new logo that represents the aspirations of ServeSoft, to become a dominant player in the Virginia market, and eventually in the whole of America. It inc ludes refurbishing the website, using Search Engine Optimization (S.E.O.) and social media integration. The message for the promotion effort will be presenting ServeSoft as a reliable managed services provider, building up on the momentum and client confidence generated so far. The range of enterprises targeted includes medical practices, manufacturing facilities, educational institutions and virtually any businesses that use computers for their operations. Goals The proposed goal of ServeSoft in its growth strategy is, to become the dominant service provider for IT managed services for small and medium sized businesses in the state of Virginia and subsequently in the entire United States. This is attainable by seeking to raise the market share in Richmond from 15% to 25% in the next one year through taking advantage of new business provided by start-ups and outsourcing companies. This is equivalent to 150% growth in clientele base since the total market is growing rapidly. Over the next three years, Soft Serve aims at being the dominant player in the state of Virginia. In particular, the proposed goals for the marketing effort include the following. To develop a new website with user friendly features. To Implement a Search Engine Optimization strategy to increase the websites visibility To implement a Social Media Integration strategy to increase web presence Marketing Strategies The need for good strategy underlies the observation by Venkataraman and Pinto (2008) that, Ã¢â¬Å"projects as we know, do not succeed or fail solely on the basis of sound planning Ã¢â¬â project execution requires us to apply those plans in a meaningful wayÃ¢â¬ . By using low cost internet marketing strategies, the budget for the marketing exercise will remain manageable. One of these strategies is Search Engine Optimization. The goal of search engine optimization is to increase the visibility of the website in search engines to give the website a large web presence. Many bus inesses rely on the internet to find service providers. The idea is that with a greater web presence, the number of visitors who will visit the website from the search engine will increase, and with that, more opportunities for business. This requires ServeSoft to increase its online presence to grow its market share. Secondly, ServeSoft offers many services online. It naturally follows that online presence is very critical for ServeSoft. While service delivery is not the same as marketing, a weak online presence could work against ServeSoft. Search engine optimization will achieve these goals for ServeSoft. ServeSoft will upgrade its website to make it more informative and user friendly to secure the interest of visitors. The options available for search engine optimization include cross-linking the pages of ServeSoftÃ¢â¬â¢s website, generating website content that includes frequently used keywords and regular updates to promote crawling back to the site by search engines. There will be need to ensure the inclusion of frequently used keywords to the web pageÃ¢â¬â¢s Meta data to improve the ranking by search engines. To determine effectiveness, Google Analytics will to provide advertising tracking while Chartbeat Analytics will provide traffic tracking. Through Analog 6.0, it will be possible to carry out traffic/referral tracking. Social media integration represents one of the key places to find business in the emerging business world characterized by online activity. Many businesses are opting to have a presence in the social media. It is common to find corporate organizations with facebook fan pages, flickr accounts and a presence on twitter. Other options are a presence on Youtube and maintaining a blog that deals with common issues faced by clients. A blog can help improve product design because clients provide feedback on issues and ask questions. It also serves as a record of key discussions regarding services the company renders. This makes it a cr itical resource for the company because it can refer clients who are evaluating service providers to it. Ignoring social media is ignoring business opportunity. A cross presence will guarantee the best results. The official website can accommodate icons for each social media site that ServeSoft participates in. However, the key social media platform that ServeSoft will use is LinkedIn. LinkedIn has a professional look and will present the image that ServeSoft seeks to present to its potential clients. The strategy will involve linking up with potential clients to form linkedIn groups where ServeSoft can continually discuss client needs and develop products that meet those needs. LinkedIn requires much less maintenance compared to most other social media. ServeSoft will therefore prioritize the use of LinkedIn. To rope in prospects not reachable via LinkedIn, a blog will come in handy. The blog will provide a platform for readers to make comments, suggestions and to ask questions. It will be an industry first. Competitor analysis: Social Media Table ServeSoft Bastionpoint Iptech Iservetech Facebook Absent Absent Absent Absent LinkedIn Absent Present Present Present Youtube Absent Absent Absent Absent Blog Absent Present Absent Present Implementation Plan The Implementation will mainly involve in-house staff because most of the expertise is available. The only expert ServeSoft will need is a Search Engine optimization Expert. Below is the proposed implementation plan. TASK PERSON RESPONSIBLE DATE DUE 1 Product development RD manager (Product development) November 20th 2 Website development Content development Graphics and display optimization Head of IT November 24th 3. Social media integration Linked in account Setting up blog IT manager and Public Relations Officer November 24th 4 Search engine optimization Head Of IT November 28th With some consideration during the websiteÃ¢â¬â¢s design, it is possible to improve the clie ntÃ¢â¬â¢s experience vastly. This includes the limited use of graphics to ensure that the websiteÃ¢â¬â¢s load time is minimal. Secondly, the websiteÃ¢â¬â¢s design will not include sections or media types that require additional plug-ins to work. The aim is to make the experience as convenient and as hassle free as possible. It will also ensure that the website displays easily across multiple platforms without requiring a user to download additional plug-ins to view the content. In addition, the website will include elements for customer support, which include a live-chat facility, and a link for requesting a representative to call back. These two additions will enhance the professional look of the website. The global market for managed services is large. By venturing to offer managed services to the global market, there is a huge potential for business growth. Using the current business design, it will call for additional infrastructure and labor to provide the services to a g lobal clientele. Some risks to global operations include payment systems, defaulters, lack of common arbitration mechanisms for disputes involving the company and its clients, regulatory issues, and relevance of services to remote clients. The business environment is different geographically and this difference influences how clients respond to an offering. Cultural differences also will be a key risk to the business, because if product design fails to consider the business culture, the product may not sell. The key competitive advantage ServeSoft has in the face of global competition is a reputation and a proven service record. This will ward off competition especially from startups. To ensure the global market feels included in the marketing effort, the slogan must have a universal appeal. Slogans, themes and the brand identity should avoid appearing as too American. This may alienate potential overseas clients because such a brand identity will make the services on offer appear a s if designed for the American market. In order to venture successfully to the international market, there will be need to collaborate with local companies to provide on-site services. This may involve a prequalification process and training of the technical personnel to ensure they have the technical skill and capacity to offer services competently. It may also require setting up special help desks to handle overseas business because of different realities such as time zone differences, bandwidth limitations and the language barrier. The time zone difference affects business since there are regions in the world on peak periods when America is on non-peak time. This means that the clientele base will require special service conditions. All these require careful consideration before engaging an international customer base. Bandwidth limitation will make communication between representatives from ServeSoft difficult and slower. Doing routine checks will require more time and hence imp act on the income. Finally, language barrier present the biggest challenge because without a common language, it will be impossible to solve any issues. As a business with international ambitions, ServeSoft cannot operate without sufficient employment of e-commerce. In particular, ServeSoft must use an online payment system to collect payments from offshore clients who receive services from ServeSoft. It will use the services of a payment service provider, with priority to Paypal since they have a solid reputation for completing online payments. Many people do not yet trust online payment systems so the choice of a service provider is important. In countries where Paypal does not operate, ServeSoft will use wire transfer to collect payments. Another application that Servesoft will benefit from is the use of shopping cart software to ease a shopperÃ¢â¬â¢s online experience when looking for managed services by the inclusion of a relevant icon. Other applications like instant messagi ng, email, and teleconferencing will provide the facilities needed for negotiating contracts with clients and for providing clients with information on service delivery. Budget The primary web server for the business will be a shared server from a hosting company. Monthly server costs would be $32.99 USD. There is no set-up cost, the site design cost would be $2875.00 for the full site including 1 year of maintenance. This includes custom scripts to implement customer management tools. After the first year, the charge is $1200.00 per year for a maintenance contact or $150.00 per incident if out of contract. Evaluation of Results The measurement of the success of the proposed strategy for increasing ServeSoftÃ¢â¬â¢s web presence will involve collecting comments and questions sent in through the social media integration component, and by customer surveys sent out to different market segments using tools such as the Web Survey Master. After analysis, the results will indicate which s egments of the market is responding well, and which ones will require a different approach. In addition, use of software such as eStream helpdesk can improve customer satisfaction by grouping them by service level agreement. If any component does not produce the anticipated results, its inclusion will require review. Business statistics such as growth statistics will be the eventual evidence of success. At the end, it is not how many visitors the website attracts, but how many of these become clients. An analysis of the data collected will provide input for the drawing of performance graphs for the extraction of information relating to the success of the marketing expansion effort. Reference list Kelly, J., Morledge, R., Wilkinson, S. (2002). Best value in construction. Oxford: Wiley-Blackwell. Venkataraman, R. R., Pinto J. K. (2008). Cost and value management in projects. New Jersey: John Wiley and Sons. This report on Marketing Expansion Proposal was written and submitted by user Giovani I. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.
Thursday, March 19, 2020
Romeo and Juliet Baz Luhrmanns film interpretation Essays Romeo and Juliet Baz Luhrmanns film interpretation Paper Romeo and Juliet Baz Luhrmanns film interpretation Paper The prologue creates family tension by portraying the violence and hate-filled from the very beginning. It introduces the feud to the audience and highlights how it will play a major role throughout the production. Ã¢â¬ËFrom ancient grudge break to new mutinyÃ¢â¬â¢ this displays the confliction and rivalry between the two households. The prologue is used at the beginning of the play to inform the audience of the story line, and it is done to create pathos for the audience to help evoke emotion. It is presented as a sonnet; with three quatrains and a rhyming couplet at the end, this emphasizes the importance of the prologue. Ã¢â¬ËFrom fort the fatal lion of these two foes, a pair of star-crossÃ¢â¬â¢d lover take their lifeÃ¢â¬â¢ this informs you of the key themes; death marked love and fate. Stars were often related to destiny therefore implying that Romeo and Juliet are destined to die. Baz Luhrmann further develops the family tension by presenting the prologue on a TV news broadcast; this heightens the tension as it shows the importance of the feud between the Montagues and CapuletÃ¢â¬â¢s. By using a black female reporter it shows the universal awareness, indicating the importance to be shown on national television. Using media also makes it look a lot more realistic and modernized. Luhrmann has used fire as a motif, to display the strong, hatred this is also used in act 1 scene 1. Luhrmann has projected the two householdÃ¢â¬â¢s names on identical sky scrapers. They are in contrasting colours to emphasise. Furthermore the sky scrapers also convey their high status in society; they are both rich and powerful families. Finally helicopters have been used to evoke a sense of impression of a warzone. They are used to illustrate how the violence has subsided. Act 1 scene 5 creates further family tension, this is evident from Ã¢â¬Å"by his voice, this should be a Montague. Fetch me my rapier, boy. Ã¢â¬ This stresses the feud between the two household. Ã¢â¬Å"RapierÃ¢â¬ is a long, thin sword commonly used in the 16th century for thrusting attacks. This therefore suggests that Tybalt is going to hurt Romeo, foreshadowing his death. Tybalt is presented as an antagonist throughout the production. He is outraged that a Montague is present at the party, however Capulet reprimands him. Ã¢â¬Å"He shall be endurÃ¢â¬â¢dÃ¢â¬ the word Ã¢â¬Å"shallÃ¢â¬ is a command, Tybalt isnÃ¢â¬â¢t given the option. This portrays Lord CapuletÃ¢â¬â¢s authority and hierarchy through the choice of lexis. Tension is evident between Lord Capulet and Tybalt through Ã¢â¬Å"IÃ¢â¬â¢ll make you quietÃ¢â¬ this is an indirect threat, inferring that if he doesnÃ¢â¬â¢t back off he will become violent. Luhrmann further exemplifies the character through his choice of costumes. Tybalt is presented as the antagonist throughout the production. Luhrmann deliberately dresses him as a devil, because in most religions the devil is related to unnatural evil. The red costume can also be interpreted as connotation, to emphasise his anger. However, the glitter on the costume reduces the severity and intimidation of his character. Capulet is dressed as a royal emperor. He is predominantly in tyrian purple which would have only been affordable to the elites, so it is commonly associated with royalty and nobility. This further exemplifies his hierarchy and how powerful he his character is. Luhrmann interprets the scene adding extreme violence; Capulet forcefully slaps Tybalt cause inner family tension. This is then contrasted with In Act 3 scene 1, Mercutio further creates tension between the two houses by bellowing a curse on both the CapuletÃ¢â¬â¢s and the MontageÃ¢â¬â¢s . Their feud has killed him. Ã¢â¬Å"A plague on both your housesÃ¢â¬ The punctuation in this paragraph is very choppy. Changing the rhythm emphasizes and portrays his anger. Mercutio repeats the phrase three times during the scene to intensify the emotion and move the audience. This curse would have affected the audience them as their devout Christian belief made them very superstitious. This highlights one of the key themes; fate. Baz Luhrmann further develops this by using pathetic fallacy of thunder this is used to echo the mood of fear and add tension to the atmosphere. When Mercutio bellows this he is elevated above everyone else, making the curse more powerful and intense as if he is preaching. He uses a close up shot to illustrate the womb, Mercutio is wearing a white shirt this makes the womb look more horrific and serve. Luhrmann also inserts another clip into Act 3 scene 2 of Juliet in her bedroom; he uses a soliloquy to display her emotions and inner thoughts. The intense love displayed in the clip contrasts with the anger of Romeo before he kills Tybalt creates pathos for the audience. At beginning of act 3 scene 5, Juliet swears to her mother Ã¢â¬Å"I will not marry yet; and, when I do, I swear, It shall be RomeoÃ¢â¬ Shakespeare has used dramatic irony to add suspense and humour to the scene; as Juliet is already married to Romeo. This creates family tension due to the abandoned loyalty she has displayed towards her family. Juliet states she wonÃ¢â¬â¢t look deeply into ParisÃ¢â¬â¢s eyes. No more deep will I endart mine eyeÃ¢â¬ . In that era they believed that love entered through the eyes, she is therefore forbidding to love Paris. This contrasts with when she met Romeo for the first time. They gazed into each otherÃ¢â¬â¢s eyes falling deeply in love. Baz Luhrmann further interpreted it as their eyes met looking into a fish tank. The fish tank represents the tranquillity, while all the chaos is happening around them. Juliet has been portrayed as a very gentle and calm character throughout the production, however in this scene she confronts her father and refuses to marry Paris. Capulet is outraged; this is evident from Ã¢â¬Å"my fingers itchÃ¢â¬ suggesting temptation for physical violence. Ã¢â¬Å"We have a curse in having herÃ¢â¬ suggesting having Juliet as a child was their misfortune; this emphasises his shame and hatred. The word Ã¢â¬Å"curseÃ¢â¬ would have had a strong effect on the audience as they were extremely superstitious. Capulet is so enraged he threatens to disown her if she refuses to marry Ã¢â¬Å"Or never after look me in the faceÃ¢â¬ . This was like a death penalty to women as they were unable to earn money due in the patriarchal society they lived in. An Elizabethan audience would have found this moving. It also highlights one of the key themes of the production; honour! Baz Luhrmann further develops family tension in Act 3 scene 5 through the stage directions of the mother. Lady CapuletÃ¢â¬â¢s fear of talking to Juliet without the Nurse present establishes her as an ineffectual mother. Tension is created due to the lack of mother and daughter relationship which is apparent throughout the production. He also includes brutal attack and violence against Juliet this highlights the inner family tension. this by using different angles with the camera. He uses a close up shot of Capulet, concentrating on his face. This highlights the expression of anger. CapuletÃ¢â¬â¢s strong tone of voice portrays his anger and emotion. He uses fast music to create mood and atmosphere. Baz Luhrmann has successfully modernised ShakespeareÃ¢â¬â¢s Romeo and Juliet for a contemporary audience. Luhrmann uses visual techniques of lighting, colour and camera angles to convey atmosphere of tension and related emotions.
Monday, March 2, 2020
Alcoholism. AlcoholismAlcoholism is am addiction disease. It is widespread and serious disease, which exists in a modern world. Alcoholism brings consequences on physical, psychological, social and economical functioning of a person that consumes alcohol. Even if alcohol is being consumed for centuries, studying the harmful effects that alcohol causes started recently. In the beginning, alcoholism was not considered a disease, it was considered a vice. However, the World Health Organization declared alcoholism a disease in 1951, and the problem related to defining alcoholism appears. Defining alcoholism was difficult because the Ã¢â¬Å"alcoholismÃ¢â¬ includes variety of physical, psychological and social changes. Ayd defined alcoholism as a chronic disease with combined influence of genetic, psychosocial, and environmental factors, which have strong influence in the development of alcoholism and its manifestations. It is considered as a progressive disease, which can be fatal, and it can be characterized by reduced control over consummation of alcohol, high level of preoccupation with alcohol, usage of alcohol (despite consequences), and possible appearance of distortions in thinking (such as denial) (27). Alcoholism is a chronicle disease, characterized with persistent consummation of alcohol, even with the knowledge of harmful effect that it produces. It manifests as incapability of controlling the act of drinking, and as a time goes by the whole life of an alcoholic is subordinated to drinking. The drinking is conducted, usually, on a daily basis, and it can be common for an alcoholic to deny this craving, although they do not want to eliminate the alcohol from their life. DSM IV classification represents alcoholism as an illness that includes alcohol abuse and dependence, which can be episodic or continuous. Alcoholism can be viewed as use of alcohol in a quantity and a frequency, which causes significant physiological, psychological, sociological or occupational problems (Ayd, 21). World Health Organization presented the following definition of alcoholism: Ã¢â¬Å"A chronic behavioral disorder manifested by repeated drinking of alcoholic beverages in excess of the dietary and social uses of the community and to an extent that interferes with the drinkerÃ¢â¬â¢s health or his social or economic functionsÃ¢â¬ (Zimberg, 4.). Jellinek (via Zimberg) gave the classification of several types of alcoholism: Ã¢â¬Å"alpha alcoholismÃ¢â¬ , defined as an abuse of alcohol, which is used to relieve physical or psychological pain, without losing the ability to control the drinking, with no withdrawal symptoms and no significant progression of the disease. Ã¢â ¬Å"Beta alcoholismÃ¢â¬ , defined as an alcoholism that has no physical or psychological dependence; it can be progressive and can produce medical complications. Ã¢â¬Å"Gamma alcoholismÃ¢â¬ represents the type of alcoholism in which control over drinking does not exist, and it produces physical, psychological and social problems. Ã¢â¬Å"Delta alcoholismÃ¢â¬ is a type of alcoholism that produces physical, psychological and social problems, and the person that drinks has a potential possibility of abstaining from alcohol for some period. Ã¢â¬Å"Epsilon alcoholismÃ¢â¬ is described as a periodic binge drinking (4). Symptoms of alcoholism - There is no one symptom that could define the alcoholism. The symptoms of alcoholism can be diverse and can vary, mostly depending on the person that consumes alcohol.Ã Stimmel mentioned that the National Council on Alcoholism has developed a list of signs and symptoms for diagnosing alcoholism, and that they can be divided into two main groups: definitive and probable (103). According to National Council on Alcoholism (via Stimmel), definite symptoms are: physical dependency on alcohol, followed with tremor, hallucinations and seizures; changes in psychological functioning; influence of alcohol on a brain; complications caused by drinking alcohol; continuous drinking with no consideration to many medical contraindications; indiscriminate use of alcohol; alcoholic blackouts; blood alcohol level over the 0.15 -0.30 percent. Probable symptoms of alcoholism are: loss of control over drinking; repetitive drinking and/or morning drinking; repeated attempts to a chieve abstinence; excuses from work; denying alcoholism by changing the type of alcoholic beverage; lack of interest for activities that are not associated with consummation of alcohol; low ability to control the emotion of rage when drinking, possible suicidal thoughts when drinking; using of alcohol as a method to reduce insomnia, anger and depression (103). O'Neill and Sher have emphasized next group of symptoms: spending a lot of time during the day or night thinking about alcohol, neglecting obligation because of consummation of alcohol, being late or missing the school or work, feeling a strong need for a drink early in the morning, attempting to stop with drinking, and feeling dependent on alcohol. (496). Some other symptoms of alcoholism might be tolerance and withdrawal (with possible severe withdrawal symptoms - hallucinations or convulsions), reduction of the number of activities because of drinking, using alcohol in potentially dangerous situations (driving), and time spent drinking (the time spent to consume alcohol increases over time). As the time goes by, an alcoholic will have to drink more to achieve the same Ã¢â¬Å"effectÃ¢â¬ that alcohol provides, and there is a possibility to see them drinking alone, by themselves, and finding excuses for exaggerated drinking. Causes of alcoholism - The alcoholism is a disease, which is caused by interaction of multiple causes. Causes are often complex and they have become numerous during the time. Grant and Gwinner considered following factors as main factors which help development of alcohol dependence: biological (impact on central nervous system, metabolism of alcohol, sensitivity to alcohol), psychological (personality traits and attitudes), and socio-cultural factors (64). According to Gifford, the causes of alcoholism should be looked for in genetics, environment and neurology (29). Also, a person who has mood disorders (anxiety or depression) is at higher risk to become dependent from alcohol. Genetics: There are evidences that support the thesis of inherited predisposition to alcohol dependence (Gifford, 29). It can be manifested as personÃ¢â¬â¢s vulnerability to alcohol dependence, due to the functioning of opiate receptors and the functioning of a liver. However, having a parent that is dependent on alcohol does not mean that a person will become an alcoholic itself. Genetic predispositions combined with other groups of factors (such as environmental factors) might contribute to appearance of alcohol dependence. Environment: the influence of a family on personÃ¢â¬â¢s development can be seen in a behavior related to alcohol consumption. Children who have alcoholic parents are at four times higher risk of developing alcohol dependence than children whose parents do not consume alcohol (Gifford, 30). The contributing influence on alcohol drinking can be availability of alcohol, being surrounded with peers that consume alcohol, advertising of alcohol (making it attractive and desirable), conflicts at the work or in home, and the presence of a partner that consumes alcohol. Other authors summarize causes of alcohol dependence, and some of them are family influence, influence of a culture, and adult situation (McCord McCord, 150). Anthony et al. conducted a research that gave following results: males are more prone to develop alcohol dependence than women are (249). Person from age 25-34 years old are more prone to develop alcohol dependence (251). Lack of employment, low academic achievement can bring a risk of development of alcohol dependence (253). Neurology: abuse of alcohol causes changes in entire body, and it especially leaves harmful consequences to a sensitive tissue of the brain. The main consequences are related to disbalance of neurotransmitters. Consummation of alcohol can cause disbalance of chemicals in the brain tissue, and it can regulate, in some way, the chemical balance in the brain. Whenever this balance is disturbed the brain might cause the body to feel the need for alcohol, in order to keep the balance of chemicals in order, while, at the same time, brain gradually looses the ability to maintain the balance on its own (Gifford, 30). Impacts of alcoholism - Alcohol consumption leads towards many complications, which can be general and long term, and can involve every aspect of a personÃ¢â¬â¢s life. Impact of alcoholism can be seen in health condition, psychological functioning, and socio-cultural aspect of a personÃ¢â¬â¢s life. According to Gifford, the most common health problems related to alcohol dependency are: problems with endocrine system (liver-alcoholic hepatitis, cirrhosis, which produces secondary effects: vitamin deficiency, decreased absorption of fat, damages in cell structure, low blood sugar, etc. (32, 33), pancreas-diabetes), and digestive system (damage of intestineÃ¢â¬â¢s walls (can cause bleeding), reducing the amount of digestive enzymes (34)). There are significant problems with cardiovascular system (blood-appearance of anemia, blood clots, suppressing of the immune system, problems with creation of platelet, heart-high blood pressure, heart attack, stroke, coronary artery disease, myocarditis, alcoholic cardiomyopathy, arrhythmia (34, 35)). Sexual related problems include practicing sex without any protection (pregnancy and sexually transmitted diseases), and the appearance of problems with sexual performance in males. Alcohol can influence on womenÃ¢â¬â¢s pregnancy and cause fetal alcohol syndrome and numerous defects on a fetus, if a mother continues to drink during the pregnancy (36). Impact of alcohol on a nervous system is manifested on brain (disbalance of neurotransmitters and tissue degeneration. Some of the problems that can occur are amnesia, dementia, abstinence syndrome and Wernicke-Korsakoff syndrome (35, 36)) and damages of nerves (peripheral neuropathy (36)). Alcohol can contribute to problems with respiratory system: lung infections (pneumonia, tuberculosis) and possible lung scarring (36). Impact on psychological life can be seen in appearance of depression and suicidal thoughts, anxiety, possible visual and auditory hallucinations (Spielberger, 126). Social complications are related to drunk driving, worse performance at work or at school, and relationship problems (Gifford, 39). Treatment of alcoholism Ã¢â¬â because alcohol dependency is a complex disease with various types of alcohol users, and numerous causes, the treatment of this disease should use the combination of multiple types of therapy. The most common therapy is based on a combination of psychological (Ã¢â¬Å"12 step facilitationÃ¢â¬ , group therapy-Alcoholic Anonymous (AA), Ã¢â¬Å"controlled drinkingÃ¢â¬ (Spielberger, 126)), and pharmaceutical therapy (such as using of naltrexone). The behavioral therapy is being used in a combination with pharmacotherapy, because psychological treatment is, sometimes, not effective for all patients (Galanter, 4). The following statistic gives insight into the severity of the alcoholism as a social problem: 14 million people in the U.S.A. are alcohol dependent. 66% of the U.S.A. population consumes alcohol. 9.8 million men and 3.9 million women abuse alcohol or they think they are alcohol-dependent. 41% of all traffic fatalities in U.S.A. are caused by drinking alcohol. Approximately 43% of U.S.A. adults have had a child, parent, sibling or spouse who is dependent on alcohol, or was dependent on alcoholÃ¢â¬ (citation is retrieved from the internet site1). Ayd, Frank J. Lexicon of psychiatry, neurology, and the neurosciences. Lippincott Williams Wilkins, 2000 Anthony, James C. , Warner, Lynn A., Kessler, Ronald C. Comparative Epidemiology of Dependence on Tobacco, Alcohol, Controlled Substances, and Inhalants: Basic Findings From the National Comorbidity Survey. Experimental and Clinical Psychopharmacology. 1994. Vol. 2, No. 3, 244-268 Galanter, Marc. Research on alcoholism treatment: methodology, psychosocial treatment, selected treatment topics, research priorities. Springer, 2003 Gifford, Maria. Alcoholism. ABC-CLIO, 2009 Grant, Marcus, Gwinner, Paul. Alcoholism in perspective. Taylor Francis, 1979 McCord, William Maxwell, McCord, Joan. Origins of alcoholism. Stanford University Press, 1960 O'Neill, Susan E., Sher, Kenneth J. Physiological Alcohol Dependence Symptoms in Early Adulthood:A Longitudinal Perspective. Experimental and Clinical Psychopharmacology. 2000, Vol. 8, No. 4, 493-508 Spielberger, Charles D. Encyclopedia of applied psychology, Volume 1. Academic Press, 2004 Stimmel, Barry. Alcoholism, drug addiction, and the road to recovery: life on the edge. Routledge, 2002 Zimberg, Sheldon. The clinical management of alcoholism. Psychology Press, 1982
Saturday, February 15, 2020
A Soldier's Home by Ernest Hemmingway - Essay Example There are many different aspects in the story, as in its various use of comparisons from the view point of the narration of the main character, thus, creating a rather interesting transition in how I followed the relationship of the character to the settings involved in the story. Furthermore, I found that, the notion of having the main character clash with a variety of real issues was highly effective in harnessing the reality felt in the story, such as, in the encounter with the choices he makes concerning the values of sociality, sexuality, individuality and family. The opening of the story is especially interesting in my opinion, as it creates an immediate image in the compare and contrast of the two worlds involved around Krebs, which exposes us to his diverse social standards. These descriptions represent a vital point in the course of the story, as stated: Ã¢â¬Å"these snapshots introduce the double backdrop against which Harold KrebsÃ¢â¬â¢s story will unfold, and they prefigure the antagonism that will direct its narrativeÃ¢â¬ (Baerdemaeker 56). In the first image, Ã¢â¬Å"There is a picture which shows him among his fraternity brothersÃ¢â¬ (Hemingway 111). In my opinion this picture portrays Krebs as a traditional American student who is full of masculine pride in the bonding of his fraternity brothers, but I felt that he was unsure of his identity as a man, for Hemmingway states that Ã¢â¬Å"He enlisted in the marinesÃ¢â¬ (111) making this decision his choice only. Moreover, in the second image, Ã¢â¬Å"There is a picture which s hows him on the Rhine with two German girls and another corporealÃ¢â¬ (Hemingway 111). This in my opinion was a rather interesting transition from KrebsÃ¢â¬â¢s education background to the militant background, which now consist of social norms involving politics and sexuality. As I read Ã¢â¬Å"SoldierÃ¢â¬â¢s HomeÃ¢â¬ I felt a profound distinction in Krebs, in conjunction with the indifferences to the people in his home town, as to seem as if his decision to